July 13, 2026, By Paul Bradbury – The renovation of the hotels of Hvar Town continues, with the flagship family and couples Hotel Amfora Hvar Grand Beach Resort boasting a new look.
Nice things are happening in Hvar Town, and Croatia’s premier island is enjoying a more upscale tourism experience after years of flirting with party tourism. And nowhere is this increase in quality better symbolised, perhaps, than in the corresponding rise in quality of the main hotel group, Suncani Hvar Hotels, the biggest employer on the island, and which operates no less than 7 hotels and resorts in the town.
It is incredible to think that the hotels were used to house refugees and internally displaced people just over 30 years ago, with all hotels run by a State company and only 2- and 3-star. The transformation since then has been nothing short of incredible, with the hotels finally offering the quality and luxury that befits such a top destination.
The major luxury upgrade was back in 2019, when the first 5-star hotel on a Dalmatian island, Palace Elisabeth Hvar Hotel, opened off the main square, replacing the former 2-star Hotel Palace. And 2026 looks set to be a significant year in the tourist upgrade from Suncani Hvar Hotels.
The most significant development will be the opening of Sirena Resort, a 4-star resort in quiet private bay north of the town, which is scheduled to open on August 1, and which will offer a new, and unique experience for guests – the tranquility and waterfront chill of Hvar the island, but with the accessibility of the town itself, with free and regular transfers.
